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[5] BUSINESS

Entrepreneurship as the ultimate agency path

Core premise

  • Your AI skills are valuable, but turning them into real-world value is a whole different challenge
  • Society isn't structured to support entrepreneurship - it's designed for employment
  • Only 30% of people have the skills required, and 70% of those lack the courage to start
  • The entrepreneurial approach is difficult in our society, but don't be obsessed with conforming
  • All you need is a bias toward action - start small, stay sharp, and stack the wins

Business foundations

Understanding the paperwork:

  • Business registration essentials (even as a minor)
  • Tax basics for digital entrepreneurs
  • Contract literacy and negotiation skills
  • Intellectual property protection strategies
  • Payment systems implementation (Stripe, Square, PayPal)
  • Basic accounting and cash flow management
  • Business entity formation strategies

Sales and marketing essentials

The hard part of business:

  • Persuasion psychology for young sellers
  • Mastering ethical influence without being sleazy
  • Overcoming age based objections in business
  • Pricing persuasion techniques
  • Social proof collection and strategic deployment
  • Lead qualification automation systems
  • The critical importance of following up

AI powered business ideas

Service based businesses:

  • AI setup consulting for local businesses
  • AI workflow automation services
  • Content creation services at scale
  • Virtual assistance with AI enhancement
  • Low-code platform development
  • Vibe coding services
  • Social media management packages

Product-based businesses:

  • Custom GPT marketplace sales
  • Automation template creation
  • AI-generated content packages
  • Digital course development
  • Notion templates and systems
  • Consultation and coaching programs
  • Ebooks and guide creation

Business process automation

Efficiency through AI:

  • Customer service chatbot implementation
  • Lead generation systems development
  • Invoice and payment processing automation
  • Content publishing pipeline creation
  • Data entry elimination solutions
  • Automated report generation
  • Client onboarding sequence design

Local market opportunities

Community based solutions:

  • Small business AI implementation services
  • Local market research and analysis reports
  • Community event organisation
  • Hyperlocal content marketing
  • Main street digital transformation projects

Entrepreneurial success strategies

Mindset and execution:

  • Stealth mode operations - sometimes it's best to build quietly before revealing your work
  • Developing rejection immunity - don't let "no" stop you
  • Converting skills into agency through consistent action
  • The balance between theory and practice - skills are what you do, not what you've memorized
  • Warning: Beware of subscription traps that seem cheap but add up quickly
  • Start free if needed - build value first, then monetise
  • Ship in public - the fastest way to grow is through visibility

Scaling and growth

Taking your business to the next level:

  • Systematise to free up your time and mental space
  • Hire strategically - build a team that complements your skills
  • Document processes for scaling and delegation
  • Progress metrics: Foundation → Intermediate → Advanced → Expert
  • Multi-language scaling for global reach
  • Partnership and distribution channel development
  • Exit strategies: acquisition, franchise, or platform scaling

Key principles to remember

Guiding ideas:

  • Turning theory into progress requires mindset + tools + action
  • This transformation may be scary, but procrastination is costlier
  • Build, earn, teach, scale, disrupt - this is the entrepreneur's journey
  • The goal isn't just knowledge, it's becoming undeniable
  • Your creations can generate value while you sleep (systems that run without you)
  • Graduation criteria: Build → Earn → Teach → Scale → Disrupt